British fashion brand has just opened a pop-up store at Heathrow Terminal 5, to run for 6 months.
"The 300 sq ft shop, which was unveiled last week, features a signature Jack Wills Land Rover and joins other leading brands at the UK’s largest airport including Reiss, Burberry and Mulberry.
Fiona Bruce, a spokesperson for airport operator BAA, told Retail Gazette: “At the moment, the store will be open for six months, and when Christmas comes around, seasonal items will be available.
“We have had previous pop-up stores though not on the retail side and there are plans for further stores in the future, as well as permanent stores.”
The airport is keen to attract established British brands to its growing portfolio of retailers and welcomed Jack Wills’ arrival."
When - August - February 2012
Where - Heathrow Terminal 5, Wayfarer rd, Hounslow, Middlesex TW6 2GW
Link 1 - Jack Wills
Link 2 - Article